Google has issued letters to Google Play Store app developers which contained a stern warning outlawing abuses such as impersonation, spamming and deceptive advertising. Google highlighted that it would not tolerate “unhealthy behaviour, like deceptive app names and spammy notifications.” Most of the changes appear very obvious such as if an app discloses personal data without permission the app will be no longer be permitted along with those that too closely resemble other apps an Android system apps in name or form. It will be interesting to see how Google manage this as this appears a rather ‘grey’ area for me. A quick glance in the Play Store and it will not take long to see that there are apps that will be in breach of the ‘warning’ letter. Google is also stressing that anything that spams will be excluded along with products or the ads they contain also must not mimic functionality or warnings from the operating system or other app. Read more...